City Bank launches ‘City Alo’  – a specialised banking services for women

City Bank launches ‘City Alo’ – a specialised banking services for women

City Bank recently announced the launch of its dedicated women banking business division - ‘City Alo’. With City Alo, the bank wants to ensure that every woman in Bangladesh will have access to financial products and services. 

City Alo targets four segments of women customers which are: women entrepreneurs, woman salaried employees, homemakers and women professionals like doctors, teachers, engineers. With City Alo products, customers will get free insurance facility, health card with discounts at clinics and hospitals across Bangladesh. For personal, auto, two-wheeler, home or SME loans, City Alo customers will enjoy reduced interest rate and lower processing fee. City Alo customers can also open a goal-based DPS Account of flexible tenure.

City Alo goes beyond conventional branch banking. Customers can walk into City Alo flagship branch, grab a cup of coffee from Gloria Jean’s Coffee Shop operates inside the branch premises and get their banking requirement met by expert relationship managers. Customers also avail banking services at City Alo Service Points available at 32 City Bank branches all across the country.

City Alo, also offers ‘City Alo certification program’ in partnership with North South University and International Financial Corporation (IFC) advisory services at a subsidized fee to enhance the financial literacy of women entrepreneurs. There also a dedicated online networking platform for women, www.cityalo.com where customers can stay connected and share ideas.

City Alo was launched through a grand event hosted at its flagship women branch in Dhaka. The launch event was attended by Bank’s Chairman Aziz Al Kaiser and directors - Tabassum Kaiser, Syeda Shaireen Aziz, Savera H. Mahmood, Managing Director and CEO Mashrur Arefin, IFC Bangladesh Country Manager Wendy Werner and others. Former Advisor to Caretaker Government Geetiara Safya Chowdhury and Rokeya Afzal Rahman were also preset among others.